We have an enviable client list - and not by chance. Our team has helped organisations of all sizes from global players to start-ups.
We needed an efficient way to communicate a significant business development both to our own staff and to customers. Cotoco has an ingenious and modern solution to this problem. It enabled us to create our own software based toolkit for the task.Archie Smith, Chief Executive Officer, Oil Spill Response Limited
The toolkit makes it easy for our people to get up to speed and feel confident discussing new services. The toolkit approach works and customers 'get it' really quickly.
Cotoco are thought leaders in improving sales performance through the delivery of innovative ground breaking sales enablement tools.Tim Stone, Head of Collaboration Marketing and Business Development Europe, Cisco Systems
Having worked with Cotoco for around 10 years they have made a tremendous impact for Cisco and partner sales teams in shortening sales cycles, increasing deal sizes and improving ease of doing business.
We are very pleased with the end result, having achieved and indeed exceeded our original expectations. We now have a powerful and, within the Financial Services sector, a unique marketing support tool.Stuart Wilson, Marketing Development Manager, Friends Provident
I am extremely impressed by the quality and ease of producing marketing material. Another major advantage is that your system has reduced what would normally be a significant cost for advertising.Principal, Friend Provident IFA
Q: What is the lowest risk approach to improving performance?
A: To systematically exploit what is already proven to work for you. It results in a high return too.
The challenge is that often top performers don't know why they are so successful at what they do. They are often time poor and it is un-affordable for them to mentor others.
With 20 years research into how top performers behave, we know what questions to ask - how to find the secrets of their success. We have developed ways of capturing this with the minimum of time commitment from our clients - through short, sharp interviews and feedback sessions.
The output of this first step is an in depth understanding of what works for you and why. So it can then be passed on to the rest of your workforce. See Step 2.
Once you know what makes your top performers so effective, use technology to scale this across your workforce. Our customers report the resulting software based toolkit becomes a very valuable asset - one which you can derive huge value from over time. (Talking about scale - one of our projects supported 12,000 sales people in 100+ countries. Delivery cost per head - negligible.)
The trick is how to do this effectively. Most companies have tried Intranets, yet users often can't find what they need. Or if they do find it, they have to put quite a lot of work in to get it into a usable format. Most have tried training including eLearning, yet many report that there is real difficulty in transferring training to the workplace. How much of it sticks?
Cotoco uses technology in a very particular way that has been developed over many years and has proven to be effective. We provide day-to-day support tools cross-platform that work both online and offline. It means users don't have to remember everything, they have support when tackling unfamiliar tasks. The result is accelerated learning that delivers greater confidence and competence.
Starting a new role or tackling an unfamiliar task is often daunting for people - it often takes far too long to get up the learning curve. Princeton University research has shown that most learning takes place while doing the job - 70% in fact. If people are not supported during this, then no wonder it takes time and that results are variability in performance.
Cotoco helps you make it as easy as possible for people to get up that learning curve and achieve proficiency quickly. This results in shorter induction cycles, lower costs, quicker returns.
Don't take our word for it, this is what our clients think...
“If I had this toolkit when I joined it would have saved me months of getting up to speed.”
Robert Stead, Marketing Director, Oil Spill Response Limited
“Sales in the UK were up 30% due to this toolkit alone.”
Andy Plaskett, UK Storage Networking Product Manager,Cisco
“We use the Executive Summary animation in every meeting, so we can get straight to the issues.
Initially, I wouldn’t have been able to commit to a full toolkit but having worked with the team, I can see the value to getting new recruits up to speed and allowing the business to scale.”
Simon Smith, CEO,Granger Smith Consulting
“Cotoco promised… that our toolkit would have a ‘wow’ factor and it has lived up to that promise! [It] has become a fundamental part of the fabric of our business.”
Christine Foyster, Head of Investment Marketing, Friends Provident